Sports Direct – Kilmarnock – Opening Hours & Store Details Sports Direct Store is found in an ideal position at 68 Portland Street, approximately 2.73 miles south from the centre of Kilmarnock (close to Shortlees Primary School and Whatriggs Primary School). This store serves customers chiefly from the neighborhoods of Shortlees, Kirkstyle, Gatehead, Craigie, Whitelees, Bellfield, Riccarton and Caprington. If you would like to drop in today (Friday), its opening times are 9:00 am until 6:00 pm. Read the specifics on this page for Sports Direct Kilmarnock, including the operating hours, address particulars, direct phone and further pertinent details.