Sports Direct – Kings Lynn – Opening Hours & Store Details Sports Direct Store is situated in a convenient position on Baxters Ct, about a 0.27 mile drive north-west of the centre of Kings Lynn (a few minutes walk from King’s Lynn Bus Station). This store looks forward to serving the people of Higham Green, West Lynn, Purfleet Quay, King’s Lynn, South Lynn, Free Bridge, Gaywood and North Lynn. Operating times for today (Friday) are 9:00 am – 6:00 pm. This page will give you all the information you need about Sports Direct Kings Lynn, including the hours of opening, address details, customer feedback and further essential details.